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Photography for the Rest of Us
For decades, underwater photography was an exclusionary club. It required bulky aluminium housings, complex strobe arms, and a degree in physics to understand f-stops and shutter speeds. Sealife changed the paradigm. They are the only company in the diving world dedicated exclusively to underwater imaging, with a single, clear mission: to make photography easy, accessible, and fun.
Sealife’s genius lies in understanding the environment. They don’t just repackage land cameras; they build dedicated underwater systems. Their Micro series of cameras revolutionised the market by being permanently sealed. There are no O-rings to grease, no doors to leak, and no flood anxiety. You simply charge it, jump in, and shoot. For the UK diver, navigating a dark, silty quarry, this simplicity is a godsend. It allows you to focus on buoyancy and your buddy, rather than fiddling with dials.
Most recently, Sealife has bridged the gap between the smartphone and the sea. The SportDiver housing allows divers to take their iPhone or Android phone to 40 metres safely. It features a vacuum leak alarm system that checks the seal before you even get wet, providing total peace of mind. By democratising underwater imaging, Sealife ensures that the green, ghostly beauty of a British wreck can be captured and shared by everyone, not just the professionals.
Capture the Extraordinary | Mike’s Dive Store
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